IBUS 321

International Business

Lec 01 selected

The course introduces basic frameworks that managers can apply to make international business decisions, to analyze international business information, and to design global competitive strategies. Course will cover the international environment and its impact on business behaviour: cultural, social, economic and institutional factors; major functions of international business; export and import trade, foreign investment, production and marketing operations; theoretical principles, government policies, business practices. Section information text: <strong>Course Description: </strong>The course introduces basic frameworks that managers can apply to make international business decisions, to analyze international business information, and to design global competitive strategies. Course will cover the international environment and its impact on business behaviour: cultural, social, economic and institutional factors; major functions of international business; export and import trade, foreign investment, production and marketing operations; theoretical principles, government policies, business practices.<br/><strong>Reg Notes: </strong> This course is delivered in a Collaborative Online International Learning (COIL) format. To support real-time collaboration with students from Universidad de Monterrey (Mexico), many classes will be held online, with selected in-person sessions throughout the semester. Students will collaborate in international teams on projects and activities designed to develop intercultural communication and global business skills.<br/><strong>

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