SOC 300

This course looks at the construction of consumer culture in contemporary society. Specific attention is paid to the processes by which consumer society is created, reproduced and sustained through the media and advertising. It will examine the processes by which the role of the consumer is created and the impacts and implications for personal identity and society as a whole. This course is situated in the historical and current debates on ideology, political economy and capitalism as well as the social construction perspective. Section information text: <strong>Course Description: </strong>This course looks at the construction of consumer culture in contemporary society. Specific attention is paid to the processes by which consumer society is created, reproduced and sustained through the media and advertising. It will examine the processes by which the role of the consumer is created and the impacts and implications for personal identity and society as a whole. This course is situated in the historical and current debates on ideology, political economy and capitalism as well as the social construction perspective.<br/><strong>Note: </strong>SOC 300 is an approved Self and Society course for Cap Core requirements.<br/><strong>Reg Notes: </strong>none<br/><strong>