COMM 3050

This course provides undergraduate students with a comprehensive foundation in artificial intelligence, helping them become informed practitioners who understand when, why, and how AI creates value in organizations. Through a 12-week progression from AI literacy to hands-on application of AI, students will develop practical skills in prompting, context engineering, prototyping, and workflow design, taking a whole-system view that considers technology, users, finance, and organizational impact together while building critical judgment about AI's capabilities, limitations, and ethical implications.