BUSN 3100

This course presents the key elements of the international business process that are necessary for local companies to transition into and thrive in the global marketplace. The course focuses on financial analysis of costs and pricing for the import and export of products (goods) and services. It examines the inherent risks of international trade and the steps that must be taken to analyze and mitigate risks including currency, political, economic, social, environmental, ethical, commercial, physical asset, personnel, technology, and intellectual property. The course aims to provide the tools necessary to propose a global business transition plan that incorporates market research and cultural awareness.