BUSM 5140

Students will explore negotiation and persuasion strategies and tactics that may be used to achieve a variety of business objectives. This course will help students become more effective communicators and decision-makers by learning proven techniques for building and maintaining relationships, applying appropriate power and influence, structuring agreements, and developing stakeholder buy-in in a variety of negotiation scenarios. Students will examine core decision-making challenges and apply strategies and techniques to effectively engage colleagues, staff, partners, customers, and clients in collaborative negotiations. Students will practice and apply negotiation skills through role plays or other simulated negotiation scenarios.