PUBR 3867

The Canadian Energy Industry, CSR and Sustainability PR

Lec 001 selected

(3 Credits) 3 Blended, Distance Delivery, Lecture hours This course examines the critical and emerging trends associated with (1) the Energy Industry in Alberta and Canada, (2) Corporate Social Responsibility (CSR) and sustainability reporting, and (3) Environmentalism. The course provides a history of sustainability public relations practices focusing on the Canadian energy industries in relationship to its associated stakeholders of environmental groups, First Nations communities, non-profits, think tanks and other affected political actors. Students' learning is facilitated via contemporary case studies, guest speakers, academic literature, lectures and assignments.

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Lecture

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