MKTG 3380
Digital Marketing
Lec 1 selected
Students gain both theoretical and practical insights into the dynamic digital marketplace, as they develop essential skills to help businesses enhance their performance. Through experiential learning, students master web design, KPIs, SEO, SEM, online ads, email marketing, social media marketing, reputation management, digital marketing strategies, and AI integration.
Sections
Lecture
Lec 1
Tue, Thu 16:00-17:15
Syllabus
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