BSAD 422

Corporate Entrepreneurship

Lec 20 and Lec 20 selected

Students will be introduced to why companies should embrace corporate entrepreneurship. The role of entrepreneurial DNA will feature whether entrepreneurs are born or made. We will explore what constitutes entrepreneurial architecture and set out entrepreneurship in a corporate context. Entrepreneurial leadership and construction of the entrepreneurial organization provide discoveries on the role of organizational structure and culture in building an entrepreneurial organization. Creativity and innovation are two great pillars in crafting an entrepreneurial organization, especially as we explore entrepreneurship within the private, public and non-profit sectors.

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