BU 252
Intro to Marketing Managment
Lec A8 selected
This survey course introduces the student to the basic concepts of marketing. Emphasis is placed on consumer and environmental analysis, marketing strategy and the marketing mix. The course is designed to provide students with a broad understanding of the marketing process from the viewpoint of the marketing manager. The teaching method is lecture and discussion. <br>
Sections
Lecture, pick one
Lec A8
Mon, Wed 17:30-18:50
Lec B0
Tue, Thu 16:00-17:20
Lec B1
Mon, Wed 16:00-17:20
Lec B2
Mon, Wed 13:00-14:20
Lec B3
Mon, Wed 14:30-15:50
Lec B4
Mon, Wed 13:00-14:20
Lec B5
Mon, Wed 13:00-14:20
Lec B6
Mon, Wed 14:30-15:50
Lec B7
Tue, Thu 13:00-14:20
Lec B8
Tue, Thu 14:30-15:50
Lec B9
Tue, Thu 17:30-18:50
Lec C1
Mon, Wed 11:30-12:50
Lec C2
Mon, Wed 8:30-9:50
Lec C3
Tue, Thu 10:00-11:20
Lec C4
Tue, Thu 11:30-12:50
Lec P1
Wed 19:00-21:50
Lec VA1
Online
Syllabus
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