BUSI 3330

Digital Marketing Analytics

Lec 16 selected

Evaluating digital marketing strategies using Google analytics and other metrics to create data-driven and effective social media strategies for business and tourism. Lectures, case studies. Project work may be required.

Sections

Lecture, pick one

Lec 16

Thu 18:00-20:00

Thu18:00-20:00Online (bermuda cohort only)55806

Lec 18

Thu 18:00-20:00

Thu18:00-20:00Online (synchronous)55807

Syllabus

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