BUSI 3331

Consumer Behavior

Lec 15 selected

Consumer decision models will be used to explain the processes involved in consumer behaviour. The consumer will be studied from the perspectives of sociology, psychology and economics. Case studies and/or projects will be used to analyse practical implications of consumer behaviour.

Sections

Lecture, pick one

Lec 15

Wed 18:00-20:00

Wed18:00-20:00Online (bermuda cohort only)56481

Lec 19

Wed 18:00-20:00

Wed18:00-20:00Online (synchronous)56482

Syllabus

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