BUS 4440
Market Research
Lec 01 selected
This course will introduce students to the practice of market research. Specifically, students will understand the role and importance of market research in evidence-based decision making, will practice evidence-based market research, and will develop the skills to develop and report on evidence-based market research plans. Three hours a week
Sections
Lecture
Lec 01
Tue, Thu 8:30-9:45
Syllabus
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